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Law of Georgia on Personal Data Protection

Personal Data Protection & Cookie Policy

Kia Georgia is committed to protecting your privacy and processing personal data transparently and securely.

1. General Provisions & Data Controller

This Personal Data Protection and Cookie Policy governs the collection, processing, storage, and protection of personal data of visitors and customers on the official Kia Georgia website (kiageorgia.ge), in full compliance with the Law of Georgia on Personal Data Protection.

We process personal data strictly for lawful, explicit, and legitimate purposes based on the data subject’s voluntary consent or the necessity to perform a requested service.

2. Categories of Personal Data We Collect

When you submit interactive forms on our website (Test Drive booking, Service appointment, Trade-In valuation, Leasing & Special Offer inquiry, or Callback request), we may collect:

  • Identification & Contact Details: Full name, mobile phone number, and email address;
  • Vehicle Information: Preferred Kia model, existing vehicle make, model, production year, mileage, license plate number, or VIN (for service and trade-in requests);
  • Technical & Attribution Metadata: IP address, browser user agent, session locale, submission page URL, consent timestamp, and marketing attribution parameters (UTM source, medium, campaign, gclid, fbclid).

3. Purposes & Legal Basis of Processing

Your personal data is processed exclusively for the following purposes:

  • Scheduling and confirming test drives, authorized service bay appointments, and official warranty support;
  • Providing personalized consultations on new vehicles, Certified Pre-Owned inventory, Trade-In valuations, and leasing/financing plans;
  • Maintaining website security, preventing automated spam, and improving customer service quality;
  • Measuring marketing campaign performance and, where explicitly consented, sending official product updates and promotional offers.

4. Data Sharing & Retention Period

Personal data is accessible strictly to authorized Kia Georgia personnel (sales consultants and service advisors). When you submit a financing or leasing application, relevant details may be shared with our official financial partner (such as TBC Leasing) solely to process your pre-approval request.

Data is stored on secured servers only for the duration necessary to fulfill the requested service or comply with statutory obligations under Georgian law.

5. Cookie Policy & Analytics Tools

Our website uses essential functional cookies and, strictly upon your consent, analytical and marketing measurement tools (Google Tag Manager, Google Analytics 4, Google Ads Enhanced Conversions, Meta Pixel, and Meta Conversions API) to remember language preferences, measure aggregate traffic, and evaluate campaign attribution.

By default, analytical and advertising storage is disabled (Google Consent Mode v2 - denied). Analytical events and SHA-256 hashed conversion matching signals are transmitted only when you grant consent. You can review or withdraw your consent at any time via the Cookie Settings control or your browser settings.

6. Your Rights Under the Law of Georgia

In accordance with the Law of Georgia on Personal Data Protection, you have the right to:

  • Request confirmation of whether your personal data is being processed and obtain copies of such data;
  • Request rectification, updating, or completion of inaccurate or incomplete personal data;
  • Withdraw your consent at any time and demand the cessation of processing, blocking, erasure, or destruction of your data;
  • Lodge a complaint with the Personal Data Protection Service of Georgia if you believe your rights have been infringed.

7. Contact Details for Privacy Inquiries

For any questions regarding your personal data or to exercise your statutory rights, please contact us:

84 David Agmashenebeli Alley, Tbilisi 0131
Last updated: November 2026Go to Contact Page